Donna Hay inspired a new trend in cookbooks; clear close-ups of food stacked neatly on white plates. This focus on the food has made her cookbooks bestsellers, for although the recipes may seem simple, the mouth-watering photos accompanying the recipes are simply begging to be reproduced in your home.
Hay started her career styling food shots for the Australian Women's Weekly, moving onto food editor at marie claire magazine.
In 2001 she launched donna hay magazine, a highly acclaimed, top-selling bi-monthly food magazine with tremendous local success and far-reaching international appeal. With Donna as editor-in-chief, the magazine has subscribers in 82 countries around the world and is the highest-selling magazine on the App Store in Australia.
Donna has a popular weekly food column in the Sunday editions of News Corp newspapers around Australia and The New Zealand Herald, reaching over four million people each week. She is also a regular contributor to UK’s leading lifestyle magazine, Living etc.
Her simple and style-driven approach is reflected in her 22 award-winning cookbooks. She has sold more than 4 million copies worldwide and her books have been translated into nine languages.
In 2011, Donna completed her first television series – fast, fresh, simple – for The LifeStyle Channel in Australia. She also developed her homewares range with Royal Doulton, which includes classic dinnerware and collections for tea, cake and special occasions, plus kitchenware and tools for cooking and baking.
Hay's use of staple ingredients (no insistence on organic verjuice or Ligurian olives) and fuss-free recipes are designed to get everyone cooking. She believes trial and error is the key to becoming a good cook: "basically, you've just got to get in there and do it. Start simple. In fact, there's never any need to get too complicated. Get yourself a good basic cookbook and get into the kitchen."